Cassina: This Will Be The Place
Alan Kay once said, "The best way to predict the future is to invent it." Cassina, in its ninety years, has embodied this philosophy by merging the past with the future. The company has continuously shaped its trajectory through an understanding of sociocultural trends, aiming to create a future that is always evolving and being redefined.
Cassina has offered more than just furniture; it has provided objects that reflect the present while sparking the imagination for new possibilities. These creations transcend industrial products, serving as expressions of lifestyle and tools for exploring new ways of living. Throughout its history, Cassina has contributed to design and interior architecture, not only through the products it has produced but by illuminating new directions and ideas.
This forward-thinking spirit was evident from the outset, particularly in collaborations with figures like Gio Ponti. Their work together symbolized modernity and innovation, most notably seen in the sleek, futuristic interiors of cruise ships. These projects, blending Italian craftsmanship and culture, embodied new visions of both personal and collective spaces, contributing to the ongoing dialogue between past and future in design.
Alan Kay once said, "The best way to predict the future is to invent it." Cassina, in its ninety years, has embodied this philosophy by merging the past with the future. The company has continuously shaped its trajectory through an understanding of sociocultural trends, aiming to create a future that is always evolving and being redefined.
Cassina has offered more than just furniture; it has provided objects that reflect the present while sparking the imagination for new possibilities. These creations transcend industrial products, serving as expressions of lifestyle and tools for exploring new ways of living. Throughout its history, Cassina has contributed to design and interior architecture, not only through the products it has produced but by illuminating new directions and ideas.
This forward-thinking spirit was evident from the outset, particularly in collaborations with figures like Gio Ponti. Their work together symbolized modernity and innovation, most notably seen in the sleek, futuristic interiors of cruise ships. These projects, blending Italian craftsmanship and culture, embodied new visions of both personal and collective spaces, contributing to the ongoing dialogue between past and future in design.
Alan Kay once said, "The best way to predict the future is to invent it." Cassina, in its ninety years, has embodied this philosophy by merging the past with the future. The company has continuously shaped its trajectory through an understanding of sociocultural trends, aiming to create a future that is always evolving and being redefined.
Cassina has offered more than just furniture; it has provided objects that reflect the present while sparking the imagination for new possibilities. These creations transcend industrial products, serving as expressions of lifestyle and tools for exploring new ways of living. Throughout its history, Cassina has contributed to design and interior architecture, not only through the products it has produced but by illuminating new directions and ideas.
This forward-thinking spirit was evident from the outset, particularly in collaborations with figures like Gio Ponti. Their work together symbolized modernity and innovation, most notably seen in the sleek, futuristic interiors of cruise ships. These projects, blending Italian craftsmanship and culture, embodied new visions of both personal and collective spaces, contributing to the ongoing dialogue between past and future in design.
